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Spirits & Wine — UX/UI audit and development for an alcohol retail online store

Large-scale e-commerce platform development for Spirits & Wine: a multilingual alcoholic beverage online store with an extensive catalogue, courier and Omniva delivery, event services, and a digital promotional flipbook.

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Client

Project description

UX/UI audit and visual design improvements for an alcohol retail online store.

TYPE Online store

INDUSTRY Alcohol retail

PLATFORM Custom-built e-commerce platform

YEAR 2020

OUR SERVICES E-commerce SEO Web Design & UX/UI Website Development

Spirits & Wine is a chain of alcohol retail stores with several locations in Riga and elsewhere in Latvia. Incate carried out a UX/UI audit of the online store and contributed to its improvement, and provides ongoing technical maintenance of the website.

Easy Communication Easily accessible contact and application forms for quick communication with the company.

Prioritized UX/UI Recommendations A specific design and usability improvement prepared for each issue, prioritized by impact.

Responsive Design Looks and works great on all devices.

Speed Optimized performance for fast loading and user experience.

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What we delivered

E-commerce platform developed built a scalable online store with a large catalogue, cart, and account system.

Multilingual support introduced configured an LV/EN/RU/FI version with a unified content and SEO structure.

Delivery services integrated connected courier and Omniva parcel locker delivery with selection in the checkout flow.

Additional features implemented coded a digital promotional flipbook, blog, and event-service sections.

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